SPORTmind by
Tonio Fernandez

“Unlock the Mental Edge That Sets Champions Apart "

SPORTmind is a transformative coaching ecosystem created by Tonio Fernández, a former professional tennis player and internationally respected coach. It is a space where mind, body, and purpose come into alignment to unlock peak performance — not only on the court, but in life, leadership, and personal growth.

Rooted in over three decades of high-performance experience, SPORTmind blends the discipline of sport with the art of self-awareness. It offers a path of mastery from the inside out and from the bottom to the top — from the feet to the head.

Whether you’re an athlete, a coach, a team, or an executive, SPORTmind provides the tools, rituals, and mental frameworks to elevate your performance, expand your potential, and evolve your game.

Coaching for the
Mindful Competitor

SPORTmind was born from a simple but powerful truth:

🧠 Performance begins in the mind, and excellence starts within.

Founded by former ATP player and internationally respected coach Tonio Fernández, SPORTmind is a coaching system designed to align body, mind, and purpose.
It combines decades of experience in elite tennis with powerful mental training and personal development tools — to help individuals and teams unlock their true potential.

Our Vision

 To elevate performance by cultivating self-awareness, discipline, and presence — both in sport and in life.

Who We Work With

SPORTmind is for athletes, coaches, teams, and leaders who are committed to:

  • Going beyond results to find real growth
  • Training the mental game with the same intensity as the physical
  • Developing routines, rituals, and mindset strategies that last
  • Building resilience under pressure and performing with clarity

What We Offer

SPORTmind offers a range of programs and experiences:

  • 1-on-1 Mental Coaching (for athletes, coaches, leaders)
  • Workshops & Group Trainings (academies, teams, companies)
  • SPORTmind Methodology Training (for coaches who want to integrate it)
  • Building resilience under pressure and performing with clarity
  • Custom Programs for schools, academies, and organizations

A Word from Tonio

“I created SPORTmind not as a product, but as a path — a dojo for inner mastery. For years, I focused on performance in tennis. But over time, I realized that performance without self-awareness is empty. SPORTmind helps you evolve your game — and become the author of your own journey.”